GSM service provider Vodafone Essar has launched new world calling cards with per second billing concept for both its pre- and post-paid customers.
“A first in the industry, the new Vodafone world calling card offers customers greater convenience, good value for money and seamless connectivity with family and friends in India and abroad,” Vodafone Essar Chief Marketing Officer Kumar Ramanathan said.
Mobile service operator Vodafone-Essar and state-owned Bharat Sanchar Nigam Ltd (BSNL) have slashed roaming rates, intensifying the on-going price war in the country.
Vodafone Essar, the Indian subsidiary of Vodafone Group, will launch a nes series to television commercials feature its Zoozoos, starting November 27. Under the new campaign, the company will feature three new Zoozoo advertisements every week on television.
Vodafone Essar, the Indian subsidiary of Vodafone Group, has launched the ‘Complete the Zoozoo story’ competition in India, which would be hosted on Facebook and www.vodafone.in.
British telecom major Vodafone Group Plc has sought an extension from the Indian Income Tax (I-T) department to reply to the show-cause notice issued last month. The company had to reply to the notice by Monday (November 16).
Vodafone, which holds a 67 per cent economic interest in Indian GSM operator Vodafone-Essar, sees intense competition in the Indian market, even as the Newbury-based firm will slightly lower its investments in the country.
The Income Tax (I-T) department has issued a showcause notice to Vodafone International Holdings for default of tax following its acqusition of a majority stake in Hutchison Telecom’s Indian operations. Vodafone International Holdings (VIH), the holding firm of UK-based Vodafone, had acquired a 67 per cent stake held by Hutchison Telecommunications International Ltd (HTIL) in Indian firm Hutch Essar Ltd (HEL). The acquisition was affected by Vodafone in 2007 for $11.2 billion.
Retail Major Shoppers’ Stop and Vodafone-Essar have launched merchandise featuring Zoozoos, the lovable characters from a recent Vodafone Essar advertising campaign.